Terms of Service

1. About PlutoBa

PlutoBa is a software-as-a-service (SaaS) platform for influencer marketing assessment and management. It helps brands evaluate creators for partnerships using publicly available social media data, AI analysis, and engagement metrics.

2. Account Requirements

• You must be at least 18 years old and have the authority to bind your organisation to these terms.
• You must provide accurate and complete information when creating your account.
• You are responsible for maintaining the security of your account credentials. Do not share your login with others.
• You are responsible for all activity that occurs under your account.
• Team owners are responsible for the actions of their team members within PlutoBa.

3. Subscriptions and Billing

• Plans and pricing are as published on our website. Subscriptions are billed monthly or annually in USD.
• Payments are processed by Stripe. By subscribing, you authorise recurring charges to your payment method.
• Upgrades take effect immediately with prorated charges for the remainder of the billing period.
• Downgrades take effect at the end of the current billing period.
• You can cancel your subscription at any time. Access continues until the end of the paid period.
• No refunds are provided for partial months, except at our discretion.
• We may change pricing with 30 days' notice. Existing subscriptions are honoured at their current rate until renewal.
• Pay-as-you-go (PAYG) credits do not expire but are non-refundable.
• Rollover credits expire after one billing cycle if unused.

4. Acceptable Use

When using PlutoBa, you agree that you will not:

• Use PlutoBa for any unlawful purpose.
• Attempt to reverse engineer, decompile, or extract our source code.
• Scrape, crawl, or automate access to PlutoBa beyond normal user interface usage.
• Use assessment data to harass, defame, or harm creators.
• Share assessment reports publicly in a way that damages creators' reputations.
• Resell access to PlutoBa without an agency plan.
• Attempt to circumvent usage limits or billing.

We reserve the right to suspend or terminate accounts that violate these terms.

5. Creator Data and Assessments

• PlutoBa analyses publicly available data from social media platforms.
• Assessment results represent our algorithmic analysis and should not be treated as definitive judgements about any creator.
• You are responsible for how you use assessment data in your business decisions.
• PlutoBa does not guarantee the accuracy of third-party platform data.
• You agree not to use creator data obtained through PlutoBa in violation of any applicable law.

6. AI-Generated Content

• PlutoBa uses AI to generate outreach messages, partnership briefs, and assessment analysis.
• AI-generated content is provided as a starting point and should be reviewed before use.
• You are responsible for the final content you send to creators.
• PlutoBa does not guarantee the suitability or accuracy of AI-generated content.

7. Intellectual Property

• PlutoBa and its features, design, and content are owned by us.
• Your data remains yours, and we do not claim ownership of your content.
• You grant us a licence to process your data as necessary to provide the service.
• Our assessment algorithms and scoring methodologies are proprietary technology.

8. Service Availability

• We aim for high availability but do not guarantee 100% uptime.
• We may perform maintenance with reasonable notice where possible.
• We are not liable for downtime caused by third-party services (Stripe, social media platforms, etc.).

9. Data and Privacy

Your use of PlutoBa is also governed by our Privacy Policy, which explains how we collect, use, and protect your data. We take reasonable measures to protect your data, but you are responsible for backing up any data you wish to retain independently.

10. Limitation of Liability

• To the maximum extent permitted by law, PlutoBa's total liability is limited to the amount you paid us in the 12 months preceding the claim.
• We are not liable for indirect, incidental, or consequential damages.
• We are not liable for decisions made based on assessment data.
• We are not liable for the accuracy of data from third-party platforms.

11. Termination

• You can terminate your use of PlutoBa by cancelling your subscription and deleting your account.
• We may terminate your account for violations of these terms, with notice.
• We may terminate immediately for severe violations, including fraud, abuse, or illegal activity.
• On termination, your data is handled according to the retention schedule in our Privacy Policy.

12. Dispute Resolution

• These terms are governed by the laws of England and Wales.
• Disputes will be resolved through good-faith negotiation first.
• If negotiation fails, disputes will be submitted to the courts of England and Wales.

13. Changes to These Terms

We may update these terms from time to time. We will provide 30 days' notice of material changes via email. Continued use of PlutoBa after the notice period constitutes acceptance of the updated terms.

14. Contact Us

If you have any questions about these terms, contact us via our contact form.